Who
Wonder Brows
What
Branding - logo & collateral
Why
Need for cheeky & catchy professional branding for a Brisbane-based brow business.
How
Concepts drawn around the client’s “brow-raising” service and quality.
Consideration of word “wonder” - amazement, admiration, awe, surprise.
Creation of punchy and motivating copy reflecting the client and her business.
Simplification of graphic elements into a monogram logo mark to avoid the brand becoming too complicated.