Collateral design

Chinese New Year

COLLATERAL DESIGN

HAND LETTERING / TYPOGRAPHY

STUDENT PROJECT

Find your Fortune is an event campaign prepared for Chinese New Year celebrations held in Melbourne. 

The abundance of family feasts, gatherings, the wishing of good fortune and food gift exchanges on Chinese New Year was the source of inspiration for this brief. A lively, abundant and fat feast was exhibited through juicy and bulky hand lettered typography.